An other way to segment your subscribers to know who opened and who did not.
You can easily choose to move or copy the openers in one list and move or copy non
openers to an other list. This allows you to send targeted campaigns and get an insight
about your most engaged subscribers and those who did not engage.
To segment subscribers who open or did not open a campaign, you have to follow the steps below:
Create a campaign
In the second step click on "more options"
Click on the "+" icon
Choose an action: copy or move and choose a selected list. (Note: you can choose multiple actions)
Once done close the popup then click on "save and continue"