Personalization is one of the best practices to get a high open rate. we encourage all of our customers to send personalized emails to their subscribers.

Add a personalization for subject line

You need to follow the easy steps below:

  1. Click on [Personalize] above your subject line

  2. Select one of the available personalizations: [FNAME] for First name, [LNAME] for Last name, or any other ones from the list.

    Add a personalization for your template content

    You need to follow the easy steps below:

    1. Open the drag drop editor

    2. Click on the text area, a popup will be displayed then click on "Merge tags"

3. selecte one of the personalization you want (E.g. [FNAME] for Firstname)

4. Save changes.

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