Actions: it has a list of actions to apply
In the list of actions above you can choose:
> Send an email sequence: this is basically an email you created in sequences section
> Delay: you can delay this step with any delay time you want: minutes, hours, days, or weeks. If you choose delay of "1 day" this means next step will be triggered after "1day"
>Add or Remove Tag: if you choose this action, then you can add a tag immediately to your subscriber or you can remove a tag as well.
>Set a custom field: if you choose this action then you can change a specific custom field: (example: first name, last name, city,...etc).
Let's have an example of a basic automation:
Step1: A subscriber signed up via the form already created: "Form3"
Step2: Once he signed up he will receive immediately an email "Welcome-message" already created in sequences.
To create this basic automation you have to follow the easy steps below:
Click on "Create workflow"
click "Subscriber joins via form" and choose the form (in our example the form name is "Form3", then click "Add"
Click on "+" below the box "Form3"
Click on "Actions" and choose "Send an email sequence" then choose your email sequence (in our example it's "Seq".)
This is a typical example to send a welcome Message to your subscribers once they join your list.
(check image below with all steps)
Now let's add a "delay of 1 day" just after subscription this means that subscriber will receive sequence "Seq" 1 day after his subscription. (check example below)
Now let's add a tag after sending sequence "Seq", with this all the subscribers will be tagged immediately after that the sequence "Seq" is sent.
(check example below)